40 years of expertise in data and surveys

Soft Concept is a leading publisher of survey design and processing software. A leader in France since 1986, the company supports organizations in collecting and analyzing their data. Its recognized expertise makes it a key player in the sector.

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How Soft Concept supports its clients

Our software solutions cater to all sectors of activity thanks to four complementary approaches: customer satisfaction, employee experience, product panel testing, and mobile data collection. This comprehensive approach covers all research and feedback needs. Each solution is designed to offer performance, reliability, and ease of use.

Soft Concept also responds to very specific requests by implementing customized platforms, a unique expertise in France in the field of data collection and analysis. Its software integrates an Artificial Intelligence module covering the entire data chain. From collection to analysis and reporting, AI optimizes each step of the process.

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projects delivered by our design office on time

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Users report immediate usability

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of our clients renew their contract every year

Why our clients chose us

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Innovation

Soft Concept is evolving its solutions to meet the new needs of research and data professionals. Our software integrates advanced technologies, including Artificial Intelligence, to facilitate data analysis and value creation.

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Simplicity

Our software is designed to be powerful yet easy to use. Intuitive interfaces allow for quick onboarding so users can focus on what matters most: analyzing and leveraging their data.

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Performance

Our solutions guarantee speed, reliability, and accuracy in data processing. They enable the efficient management of demanding research projects and the rapid delivery of actionable results.

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Accompaniement

Beyond software, we support our clients throughout their projects: consulting, training, support, and development of customized solutions. This close collaboration helps build lasting relationships.

Our mission

At Soft Concept, our mission is to help organizations better understand their audiences through data. Our solutions enable the collection, analysis, and use of survey information to transform data into concrete decisions.

An independent French company

Founded in 1986, Soft Concept is an independent French company specializing in survey and data processing software. This independence allows us to constantly innovate while building lasting relationships with our clients.

Innovation at the heart of our solutions

Research and development are central to our strategy. Our software incorporates advanced technologies, including Artificial Intelligence, to automate analysis and improve data valorization.

Our customer reviews

Bruno David

Soft Concept has been supporting us for over 10 years in the execution of our "marketing research" projects.
Their regularly updated tools perfectly meet the expectations of a research institute.
The team is friendly, available and attentive to our needs.

Bruno David
Director at SYMETRIS
Ericka Merion

A responsive support service that handles all requests within a very reasonable timeframe. The answers provided are precise and resolve the issues encountered. They genuinely take customer feedback into account to develop their tools based on business needs.

Ericka Merion
Associate Director at QualiStat

Soft Concept in a few dates

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1986

Creation of Soft Concept

1990

Ethnos release

2000

1st Survey Magazine

2008

Panel Manager Exit

2010

Mobi-Survey Release

2021

Joining SoftNext

2022

EthnoForms release

2023

Ethnos AI Release

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